Philadelphia Soul and Virgin Mobile USA Team Up to Offer Free Concert

In what looks like a very cool move Virgin Mobile and the Philadelphia Soul of the Arena Football League, announced that they will be holding a free concert in the Philadelphia area to celebrate the recent win by the Soul in ArenaBowl XXII. So far they have only announced that Bon Jovi will be performing but are said to have others as well.The Soul are owned by Rocker Jon Bon Jovi and a consortium of others so it only makes sense that Bon Jovi would headline the event. Full details of who, what, when and where are supposed to be announced this week.

This will be the first of special promotions that Virgin Mobile and the Philadelphia Soul will be doing together and is expected to continue through the next 2009 season with Virgin Mobile subscribers getting priority access to events like this and other Soul activities and games.

I am not completely sure yet but it may be that the only way to get into this free concert is through being a Virgin Mobile customer or at least getting someone who is a Virgin Mobile customer to get you the tickets.

A very cool tie in promotion... koodos to Virgin for this unique approach to youth marketing!