Philippines Telco Globe Releases Phone Cards in the US

In a move to help expand their sales efforts, Globe Telecom announced last week that they would begin selling phone cards in the United States via a partnership with the popular Filipino grocery chain Seafood City Supermarkets. The grocery chain has 16 locations in the US, primarily on the west coast in California and Nevada.

While the deal is not huge and likely will not deliver huge numbers, it is indicative of a trend with worldwide carriers trying to expand their reach into the US market by leveraging their brand name that are well known to expatriates of those countries. We saw Blackstone do this before with their ETB cards and also have seen other similar offers from other worldwide PTTs.

There is no doubt that we will be hearing more about Globe's play in the US market with eventual expansion into the East Coast areas like NY and New Jersey.

Read the Full Article or visist Globe's USA Phone Card website at: http://www.globekababayan.com.ph/Articles.aspx?aid=158